He got back together with George and Newman from the beloved sitcom.

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Jerry Seinfeld's highly anticipated "secret project" was unveiled on Super Bowl Sunday, and it's ...an episode of his Web series Comedians in Cars Getting Coffee entitled The Over-Cheer in which he reunites with two beloved Seinfeld characters -- George (Jason Alexander) and Newman the mailman (Wayne Knight), Jerry's longtime nemesis.

The 90-second promo for the six-minute Web video aired on Fox just before Bruno Mars' halftime show. It features Seinfeld and Alexander seated in a booth at Tom's Restaurant in Manhattan (the stand-in for Monk's on the long-running NBC sitcom) discussing why George wasn't invited to this year's big Super Bowl party at "the Wassersteins." (It seems George over-cheered at their gathering two years ago when the New York Giants won the big game, then "availed himself of the toilet in their master bedroom.")

Newman shows up near the end, toting a box of Danish for the Wassersteins' Super Bowl get-together.

In a statement released after the segment aired, Seinfeld explained the origins of the project.

"Fox approached (Seinfeld co-creator) Larry (David) and me about doing some kind of Seinfeld reunion for the halftime broadcast because of the New York connection," he said. "So we thought throwing Jerry, George and Newman into a Comedians in Cars Getting Coffee was a fun way to do it. Larry and I wrote the script in one sitting, just like old times, and working with him, Jason and Wayne was a total blast as it always was."

Comedians in cars with Costanza (Jason Alexander) and Jerry Seinfeld.

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