CLEVELAND -Tonight marks the tip-off for the Cavaliers' season and fans are not the only ones excited.
Restaurants and bars are hoping for more marks in the win column and better attendance, which should lead to bigger crowds.
The three seasons since LeBron James left town, the wine and gold have gone from upwards of 66 wins and multiple playoff births to averaging just 21 wins a season.
The drop in wins have led to a lack of fan interest and in return, a lack of butts on local bar stools.
Harry Buffalo GM, Caitlin Cassidy says, "As with any of the sports teams, if they start consistently losing than people do tend to drop off."
Businesses say the past few years have brought dwindling attendance as the Cavs moved late into the season.
Those benefiting from high volumes of fans packing the Q are rooting even more for a big season, meaning big business.
"The Cavs wins and losses are a huge impact on us. When they're winning and when the teams hot, we see a ton of business and it's fantastic,' says assistant kitchen manager for Winking Lizard, Frank Mineo.
The Cavaliers have 41 home games this campaign, with a majority of them coming in the first half of the season.