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Danielle Serino's Ultimate Black Friday guide

Experts predict that products will be flying off the virtual shelves. Consumer Investigator Danielle Serino has tips for holiday shopping success.

CLEVELAND — Holiday shopping will look different this year, with a big emphasis on online shopping for Black Friday deals. Experts predict that products will be flying off the virtual shelves.

If you thought Black Friday shopping in the past was a battle, this year, it's all out war. Not just for retailers who have been rolling out sales for weeks now, but shoppers fighting for limited inventory.

You can still save, but with 75% of consumers planning to shop online for Black Friday, you need to act fast and smart. Know when the sales for each store begin. Many will be closed on Thanksgiving Day, but will be doing doorbusters online. 

Expect the usual suspects to be on sale, like electronics, small appliances, and personal care products. But with product preferences so different in this time of COVID-19, think home office furniture and fitness equipment. 

The bottom line: With early Black Friday deals creeping into Cyber Monday, there's no need to rush your holiday meal. 

In the meantime, we've put together an ultimate guide with links that can provide you with holiday shopping success. Good luck!

Best Time to Shop:


Shopping Tips:

More Black Friday links: