California-based clothing brand Thale Blanc is debuting its "Power of Words" line here for All-Star week. Owner and CEO Deborah Sawaf says she was approached about doing something like this while visiting Cleveland for the NFL Draft.
The clothing features inspiring words like "bravery" and "empathy" as physical reminders to be kind to ourselves and others. It's something Sawaf says she can understand.
"It's affected every family, or as least one member in every family I know. We feel it personally in my family."
Those lending support to the mission by modeling the clothes th help break the stigma of mental illness include:
- Cavs players Jarrett Allen, Rajon Rondo and Darius Garland.
- Guardian's Shane Bieber and his partner, Kara Kavajecz.
- Former Browns player Josh Cribbs and his wife, Maria.
A look at the "Power of Words" line
The "Power of Words" line will also give back to Northeast Ohio. This Saturday, the line will make its official debut at a fashion show in Cleveland. Proceeds from the show will benefit Ohio Guidestone's mental health programs.