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Discovery buys Golf Digest, strengthens PGA Tour deal

Discovery purchased Golf Digest and strengthened its PGA Tour deal.
Credit: Matt Slocum
Hideki Matsuyama, of Japan, putts on the 10th hole during practice for the 2019 Masters Tournament at Augusta National Golf Club in Augusta, Georgia on Tuesday, April 3, 2018.

Discovery Inc. purchased Golf Digest on Monday in a deal that will provide exclusive content from Tiger Woods and strengthen its relationship with the PGA Tour as it sets out to build golf's largest digital network.

Terms of the deal were not disclosed.

The announcement comes nearly one year after Discovery signed a $2 billion deal with the PGA Tour to deliver golf content directly to 220 markets outside the United States over the next 12 years. It then signed Woods to a partnership and formed GolfTV, for which Woods provides content not found anywhere else.

Woods made his only public comments since his winner's news conference at the Masters in an interview with GolfTV. While the content is distributed to overseas markets, Discovery has been liberal in sharing portions of that interview and other content from golf's biggest star on social media.

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