x
Breaking News
More () »

John Forgetta - What's New at WKYC Studios

What’s going on at WKYC? Its all going to be revealed on Monday.

If you’ve been watching Channel 3 in recent weeks, you’ve seen some promotional announcements that something is coming September 23.  But exactly what is it? Well, the man behind the mystery joined us today. John Forgetta who is the station’s Director of Brand and Marketing shared a sneak peek on what to expect..

Below are the questions Danielle & Joe asked:
John – for people who might not really understand, what is brand and what does it mean for an organization?
Talk about what a “brand” is not?
How important is it to have a recognizable brand?
How long has this process been going?
When a company likes our decides to “rebrand” itself…what does that entail
When this new brand debuts Monday, what do you hope that consumers will feel?

What do you think of WKYCs’ new brand?” Find us on social media at ‘Live on Lakeside’ and let us know!

Before You Leave, Check This Out